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Fashion People Are Wearing These Fall Color Trends Instead of Black and White

Published at: 2025-08-01

Fall is always a fresh start in fashion. It's practically the unofficial New Year for editors, designers, and style insiders alike. As the temperatures drop, the layering begins, and so does the excitement of a brand-new season.


Fall is a time for reinvention, not just in silhouettes and styling, but mostly in color. This season, the runways are shaking up our go-to hues in a big way. Instead of relying on the usual black-and-white uniform or the typical autumn palette, the style set is embracing richer shades that feel both layered and bold. Think deep, earthy tones that add instant sophistication, unexpected hues that are brushing butter-yellow tones to the curb, and vibrant pops that bring just the right amount of drama.


No matter the shade, one thing is clear this fall: Color is having a moment. Ahead, see (and shop!) the six shades we’re seeing everywhere. Plus, gather some intel on how fashion insiders will be wearing them this fall thanks to impeccable styling on the fall 2025 runways.


As seen at Burberry, Giambattista Valli, Saint Laurent, and Dries Van Noten.

A deeper, duskier evolution of traditional plum, this season’s aubergine leans into quiet opulence. Richer than your average plum and more grown-up than classic purple, it brings a sultry sophistication to everything from leather to knits. This elegant eggplant hue is in the driver's seat for a vast majority of looks on the fall runways, being paired with traditional neutral colors like black, gray, or brown.

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